Kim Kardashian stars in Stuart Weitzman’s Fall ’22 campaign launched today. Earlier this month, the reality star and entrepreneur was announced as the brand’s newest ambassador.
In the ad, titled “Stand Strong,” Kardashian can be seen posing in the brand’s latest boots, including a pair of suede high socks, paired with a sleek bodysuit.
More styles at the event include Stuart Ruche 100 boots, croc-embossed leather Lucite 100 wedge boots, Nudistwrap 100 sandals and more
“I’m thrilled to be featured in Stuart Weitzman’s fall campaign, shot by the talented Mario Sorrenti. The campaign was inspired by the brand’s heritage and vision for the future,” Kardashian said in a statement. “Stuart Weitzman’s signature and timeless style continues to bring the freshness that women really want. I’m excited to be part of this new chapter in Stuart Weitzman’s signature campaign.”
The event also marks a continuation of the brand’s philanthropic partnership with Vital Voices Global Partnership, a nonprofit dedicated to investing in women leaders who address the world’s challenges.
The Fall ’22 campaign is also part of Stuart Weitzman’s rebranding strategy, according to the company. Through Kardashian, Stuart Weitzman will continue its history of being inspired by women who are “brave and bold, brave and confident, dynamic and sexy — and most importantly, strong.”
Part of the company’s revival also includes a new logo and typeface, as well as a new signature pattern and color code and striking black-and-white photos.